Full Job Description
Job Title: Digital Content Strategist
Company: Amazon
Location: Greer, South Carolina
Are you a creative storyteller and data-driven marketer? Do you have a passion for elevating brand presence through innovative digital content strategies? If so, Amazon, a global leader in e-commerce and cloud computing, is looking for a dynamic Digital Content Strategist to join our team in Greer, South Carolina. This is an incredible opportunity to play a key role in driving our digital marketing efforts and contributing to the success of one of the world's most recognized brands.
About Us
Amazon is a company that's not just focused on selling products; we are committed to delivering a customer-centric experience at every touchpoint. Our Greer location is a hub of innovation and creativity, where you will work alongside some of the most talented professionals in the digital marketing field.
Job Overview
The role of the Digital Content Strategist requires a blend of analytical thinking and creative problem-solving. You will be responsible for crafting data-driven content strategies that align with our brand messaging and objectives. Your work will directly impact our ability to engage customers, enhance brand loyalty, and drive conversions.
Key Responsibilities
- Develop and implement data-driven digital content strategies that enhance brand visibility and engagement.
- Collaborate with cross-functional teams, including SEO specialists, graphic designers, and product managers to create cohesive content plans.
- Conduct thorough audience research to identify content needs and preferences, ensuring our messaging resonates with target demographics.
- Analyze content performance metrics and develop reporting tools to measure the efficacy of content strategies.
- Optimize existing content and manage a content calendar to ensure timely and relevant delivery across various platforms.
- Stay updated on industry trends, including emerging technologies and best practices in digital content marketing.
- Assist in developing brand guidelines that ensure consistent messaging across all digital platforms.
- Lead brainstorming sessions to encourage team-wide creativity and innovation in content creation.
Qualifications
The ideal candidate for the Digital Content Strategist role should have a strong background in digital marketing, excellent communication skills, and the ability to think strategically. Requirements include:
- Bachelor’s degree in Marketing, Communications, or related field.
- 3+ years of experience in digital content strategy, content marketing, or a related role.
- Proficient in SEO best practices, web analytics tools (e.g., Google Analytics), and content management systems (CMS).
- Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
- Exceptional writing and editing skills, with an ability to adapt tone and style for various audiences.
- Experience with social media marketing and email marketing campaigns.
- Knowledge of graphic design tools (e.g., Adobe Creative Suite) is a plus.
Why Join Amazon?
Choosing to work at Amazon means joining a company that values innovation and creativity. We offer:
- A competitive salary and comprehensive benefits package, including health insurance and retirement plans.
- A collaborative work environment where new ideas are encouraged and valued.
- Opportunities for career advancement and professional development through continuous training.
- A chance to work on high-impact projects and initiatives that shape the future of e-commerce.
- Flexible working hours and the possibility of remote working arrangements.
About Greer, South Carolina
Greer is a vibrant city located in the heart of South Carolina, known for its rich history and welcoming community. With a perfect mix of urban excitement and southern charm, Greer is an excellent place to work and live. The city boasts a low cost of living, great schools, and a variety of outdoor recreational activities, making it an ideal location for families and young professionals alike.
Application Process
If you’re ready to take your career to the next level and make a significant impact with Amazon, we encourage you to apply for the Digital Content Strategist position. Please include a cover letter detailing your relevant experience along with your resume.
Join us at Amazon and be part of a team that is transforming the digital landscape and reimagining how customers connect with brands.
Amazon is an Equal Opportunity Employer
We believe in diversity and inclusiveness, and we are committed to creating a workplace that reflects the world in which we live. We welcome applicants of all backgrounds, orientations, and experiences.